Multi-threaded Campaign Manager
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Manage delivery at campaign and flight level for efficiency
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User-based Aggregate frequency capping
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Intelligent pacing models and trend metrics
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Creative manager for optimal workflow
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Advanced Targeting
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Basic targeting (os, device, oem, etc)
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Geofence - draw custom boundaries or set radius
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Use UberAds proprietary audiences or build your own
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Retarget by multiple methods including location
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Daypart in 15 minute intervals by time zone
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Real-time Reporting
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Report key metrics real-time (within 15 minutes)
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Custom reports by any metric and dimension
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Time zone - reports available in multiple time zones
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Big Data Technology
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Big data warehouse: proprietary data assets
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400+ user profiles
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Supports bring-your-own-data
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Audience extension (look-a-like technology)
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Always-On Optimization
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Score users, advertisers and publishers in real-time
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Optimize against any performance target (CTR, conversion, SoV)
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Revenue and performandce optimization modes (with floors)
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Next-generation Ad Server
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Powers high-performing dynamic ad units (MRAID standards)
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Revolutionary interactions: accelermeter, compass, location
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Other ad formats: video
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Cloud-based Architecture
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SaaS partners can launch within 24 hours
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Scales on demand with redundancy for minimal outages
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Separate instances delivered (as required)
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Reach that Matters (via our Universal Gateway)
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Access primary RTB/Exchanges (use existing accounts)
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Seamless integration for publish (API, mediators)
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Proprietary inventory
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